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코스 제목:

학사 관리 (마케팅)

학위 수여 기관:

University Of Ballarat

개강일자

1 월 2 월 3 월 4 월 5 월 6 월 7 10월 12월

모듈:

The modules are BUMGT 1501 - Management Principles; BUHRM 1501 - Introduction to HRM; BUMKT 1501 - Introduction to Marketing; BUTSM 1501 - Introduction to Tourism; BULAW 1502 - Fundamentals of Law; BUACC 1506 Accounting and Business Decisions; BUMGT 2613 - Ethic, Governance and Citizenship; STATS 1900 Business Statistics; BUMGT 2621 - Business Communication; ITECH 1005 Business Information Systems; BUECO1507 Business Microeconomics; BUHRM 2601 Human Resource Development; BUMGT 2601 - Management Skills; BUMKT 1503 E-Marketing; BUMKT 2601 Services Marketing; BUMKT 2602 Consumer Behaviour; BUHRM 3701 Management of Change and Organisational Development; BUTSM 2601 Tourism Products and Services Delivery; BUMGT 2602 Managerial Research Methods; BUMKT 3701 Marketing Communications; BUMKT 2603 Marketing Research; BUMKT 2603 Marketing Strategy and Analysis; BUMKT 3705 International Marketing; BUMKT 3706 Product Management.

비용:

노래 26,800달러 전체 코스

기간:

2 년

학업 방식:

전체 시간

과정 설명:

The objective of the course is to train students to deal with the variables of marketing management in organizations that operate in complex, changing and turbulent environments; and to possess a sound and comprehensive understanding of core areas of knowledge relevant to marketing management. They also study at least one specialist marketing and/or vocational area of knowledge and skills to function effectively in the management of enterprises; and integrate specialist and general management knowledge and skills to function effectively in the management of enterprises.

입학 요건:

Applicant must have completed GCE 'A' level or equivalent; or completion of high school education (Yr 12); or Nanyang Certificate in Business Management.

Hotcourses는 정보 제시 시점에서 그 정보가 정확한 내용을 담도록 모든 노력을 기울이고 있으나, 제시된 모든 정보의 세부사항은 변경될 수 있습니다. 다음에서 모든 세부사항을 점검해 주십시오. 다음: Nanyang Institute of Management.